Is your pet care brand ready for Amazon Pet Day 2025?

Léonie Ford-Miah, an Amazon marketing specialist, discusses Amazon Pet Day 2025, which takes place next week, and draws on her experience of the pet care market during her time working in house at Amazon, to offer insights to retailers.

Fluid Marketplaces appoints head of client services 

Léonie Ford-Miah, an Amazon marketing specialist, has joined Fluid Marketplaces as head of client services, bringing a wealth of expertise to the role. Léonie helps brands to succeed on Amazon and achieve growth.

Amazon Best Seller Badge: questions to ask your agency

In her latest expert comment article, Hannah Reyes, Fluid Marketplaces senior Amazon marketplace manager, explains why the Best Seller Badge is important for brands to achieve, and the questions they should ask their agency to ensure they achieve it.

Amazon SEO in 2025 – The Strategies You Need to Know About

Selling on Amazon is becoming more complicated as the ecommerce industry evolves. It is more important than ever to fully understand and become an expert in Amazon Search Engine Optimization (SEO) in 2025, as millions of sellers compete for visibility. Regardless of your level of experience, being able to optimize your product listings for Amazon’s […]