7 Amazon KPIs You Need To Track To Build A Successful Amazon Business

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For sellers to succeed on Amazon, they have to understand and make use of Key Performance Indicators (KPIs). KPIs are more than just statistics; they’re a picture of the state of your business, showing you where you’re doing well and where you could do better. This article will take an in-depth look at the seven […]

How to Include Amazon Posts in Your US Amazon Strategy: A Comprehensive Guide

Examples of Amazon Posts

Amazon Posts is a feature that aims to shake up brand building and boost customer engagement within the marketplace. Being ahead of the curve is essential for success in the fast-paced world of ecommerce.  Amazon Posts is an effective marketing weapon that will help your brand flourish in the competitive online marketplace. What are Amazon […]

Top 5 Promotions to Use on Amazon and When to Use Them

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In the dynamic world of Amazon, staying ahead of the competition requires more than just offering great products. It’s about getting the perfect Amazon strategy that works for you, and promotions play a pivotal role in this game. In this blog post, we’ll dive into the realm of Amazon promotions, we’ll cover why they matter, […]

How to Fix Common Issues with Amazon’s Global Selling Feature

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Dreaming of expanding your Amazon business to a global audience? With Amazon’s rapidly growing number of marketplaces, reaching over 200 million Prime members and billions of active customers worldwide, the potential for explosive growth is undeniable. But for many sellers, the road to global domination can be unexpectedly bumpy. Over the past couple of months, […]

8 Key Steps to Increase Your Profit Margin on Amazon

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Amazon stands as a colossus in the world of online retail, offering unparalleled opportunities for sellers to reach a broad audience. However, navigating this vast marketplace to maximize your profit margin involves more than just listing your products. It requires a strategic approach and diligent effort, encompassing everything from optimizing your product listings to enhancing […]

Amazon Brand Registry: The Essential Guide to Protecting Your Brand on Amazon

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In the competitive arena of Amazon’s marketplace, millions of sellers vy for the attention of its massive customer base. Maintaining the integrity and reputation of your brand is paramount if you want to stand out for the right reasons. And this is where Amazon Brand Registry steps in. A single infringement or counterfeit product can […]

Fluid Marketplaces is Live!

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We’re proud to announce our strategic expansion on the global stage through the launch of Fluid Marketplaces, a dedicated Amazon agency.  The initiative underscores our commitment to leveraging our expertise in Amazon marketing services on an international scale, extending our successful UK-based model to a worldwide clientele. Adam Hindle, managing director of Fluid Marketplaces, said: […]

Everything You Need to Know About Amazon Brand Story

Amazon Brand Registry unlocks access to exclusive features, one of which being the Brand Story. This feature is the perfect place to pull out your brand’s USPs, humanise your brand and give potential customers a chance to get to know the people and the story behind the brand.  In this blog post, we will explore […]

5 Quick Wins to Improve Your Organic Performance on Amazon

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In the competitive world of Amazon, standing out is the key to success. As a seller, you want to ensure that your products not only attract attention but also convert that attention into sales. This blog post outlines some quick, actionable steps you can take to enhance your organic performance on Amazon. 1. Optimize Your […]

How to Overcome Alcohol Restrictions on Amazon UK

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In the latter part of 2023, a premium vintage rum company were about to give up hopes of selling on Amazon. Despite multiple attempts from various agencies for over a year, they were unable to break into the Amazon marketplace in the UK due to strict alcohol selling restrictions. Frustrated and stuck in a seemingly […]