What brands must do in 2026 to drive sustainable growth on Amazon
Insights from June Gil, head of performance at Amazon agency Fluid Marketplaces, about what brands need to focus on in 2026 to achieve growth.
Amazon FBA explained: pros, cons & whether it’s worth it
Shelby Pickford, an Amazon marketplace manager at Fluid Marketplaces who advises brands on fulfilment by Amazon (Amazon FBA), has all retailers need to know about the service.
Black Friday 2025: strategy for brands new to Amazon
Léonie Ford-Miah, head of client services at Fluid Marketplaces, gives brands new to Amazon a strategy for participating in Black Friday 2025, with all the key dates and deadlines they should be aware of.
Amazon agency support for UK expansion of US oral care brand
Amazon advertising, Amazon marketing strategy and content The brand Dental Herb Company is a US-based oral care brand known for its ‘Truly Natural’, clinically proven formulations. From their professional-strength herbal mouthwash to innovative biodegradable flossers, Dental Herb crafts premium oral health products with a commitment to clean ingredients, sustainability, and long-term gum health. When the […]
What Amazon retailers can expect from October Prime Day 2025
June Gil, head of performance at Fluid Marketplaces, explains what retailers can expect from October Amazon Prime Day, and the key trends they should be aware of.
How awareness fuels growth on Amazon: what smart brands are doing differently
Hannah Reyes, an Amazon growth strategist at Fluid Marketplaces, explains the importance of brand awareness for retailers that want to achieve Amazon growth. Hannah also shares her advice for the awareness activities that make the biggest impact.
Anilas kids’ activities, arts and crafts
Amazon advertising and strategy, content and optimisation, increasing revenue in peak Christmas season and beyond. Amazon Markets: Amazon UK Increase in advertising revenue 0 % Increase in click through rate 0 % Increase in new to brand orders 0 % The client Anilas is a family run retailer of toys, children’s activities and children’s partyware that […]